Julia Shteynberg

Julia Shteynberg is a money coach. She believes that having (saved) money is the ultimate freedom. It gives you peace of mind and the power to decide what is best for your life. Her dream is to help as many women as possible get “good” with money.

What were your initial years of growing up like? Tell us about your life before starting your corporate journey/venture/initiative.

Growing up as an immigrant, I learned about money at an early age. It was a natural part of our family daily conversations. Little did I know then, the habits and mindset I learned provided the freedom to make life altering decisions many years later. Like the time I left my corporate $100K+ job. I decided I wanted to focus my efforts on helping other women benefit from the knowledge and skills I learned. So I decided to leave the corporate world and start my own money coaching business.

Every industry that is now a large-scale, top-notch business once started as a small idea in the minds of entrepreneurs. What was that idea or motivation that made you start your business /initiative? What motivated you within to say YES, go for it!”

It was really a culmination of a bunch of small things that exposed this path for me. Leaving the corporate environment freed up internal space to seek out my next path. I’ve always had personal finance knowledge and skills, but through conversations with friends I realized I could take what I know and love and create value for others, and for myself financially. 

Also I had the safety net of saved money to be able to leave the corporate world and not have it negatively impact my life.

Would you like to share with our young budding women entrepreneurs the change you would like to see in the world if given an opportunity?

I would love to see more money in the hands of women, and women feeling confident in their ability to have and manage and grow that money. That could be a major turning point for the world. The confidence and peace of mind that comes with having and managing money is life changing, and those skills and emotions uplift the other areas of your life.

Women are a growing force in the workplaces worldwide, standing shoulder to shoulder with their male counterparts. There are cracks in glass ceilings everywhere, with many women breaking through to carve out a space right at the top of the pyramid. What are your thoughts about women leadership today?

Women in leadership positions is a massive achievement and the first step. The next phase is for those women to find the courage to show up authentically as themselves instead of trying to mimic men’s behaviors. THAT is what I believe will cause real change and real opportunity. For so long the only way women have gotten to the top is by behaving like men, so they can be accepted and heard. And I fully support and understand that position AND have done it myself. Now, as there are more women, I think the leadership needs to evolve to allow space and appreciation for other leadership styles.

What’s the most important thing you have learned in your personal life and professional journey? What is your personal motto in life?

Be you. It’s important to seek guidance from people who inspire you so that it helps you structure what YOUR path will be. And by being YOU, you inspire others to be themselves vs. doing what they think they “should”.

With your grit and determination, you are making a considerable impact, breaking through, and serving as role models for many budding entrepreneurs. What would you want to say to our young women leaders/audience reading this?

Two things: 

1) Make “mistakes”. That’s where all your learnings will come from. And use those mistakes to fuel your learning and growth instead of getting down on yourself and holding you back. 

2) Do not let other people’s ideas of what’s “right” drive your path. When I started my money coaching business I connected with a mentor. And when I told her my idea, she couldn’t understand it and she tried to “keep me in my lane”. And it wasn’t with bad intentions, she just didn’t see what I saw. I’m so glad I decided not to follow her advice, because I knew in my bones that what I’m doing is right for me.